The highly resistant dyes in Préférence hair dye give hair hair Long-Lasting, vibrant color that perfectly covers gray hair.
The color stays from root to tip, doesn't fade or lose its shine, and stays rich and vibrant for up to 6 weeks.
The dye formula, developed by L'Oréal Paris specialists, contains highly resistant colorants that penetrate to the core of the hair and ensure perfect coverage, even on gray hair.
- Thanks to the patented anti-fading system, the color remains bright and radiant a long time
- The multi-use conditioner included in the Set your hair shine from the first day of coloring and makes it silky soft
- The product's formula with UV Filter and vitamin E protects against harmful environmental influences
The multi-use conditioner included in the Set gives hair hair shine from the first day of coloring and makes it silky soft.
The product's formula with UV Filter and vitamin E protects against harmful environmental influences.
Recommended for: All hair types
Key benefits: Shine

Weight: 0.29kg

Hi, Shine Complex, Provides brilliant shine to the hair. UV protection and vitamin E, Silky and shiny hair. Highly resistant dyes. For full ingredients, See the leaflet

Choose between the following 2 application methods, depending on your case: Case 1: First application on naturally colored hair 1. Apply by separating the hair into sections. Put on the gloves. Wet your hair without washing it. Dry it with a towel. Apply the mixture to the roots, separating the hair into sections using the applicator nozzle. Then distribute it throughout the hair. 2. Spread. Gently rub the hair with your fingers until it foams. 3. Wait 30 minutes. The dye will become darker and darker. This is normal. At the end of the recommended time, the dye will have completed its full cycle of action. This ensures that you will get the shade you have chosen. 4. Rinse. Spray your hair with a little lukewarm water and rub gently. Rinse thoroughly with lukewarm water until it runs clear. 5. Apply the conditioner. Distribute a sufficient amount of conditioner evenly throughout your hair. Rub gently. Leave on for 2 minutes, then rinse thoroughly with lukewarm water. Case 2: application on already dyed hair 1. Apply to the roots. Put on gloves. Wet your hair without washing it. Dry with a towel. Apply the mixture to the roots, separating the hair into sections using the applicator nozzle. Wait 20 minutes before applying to the length of the hair. 2. Spread. Then spread the rest of the mixture with light massaging movements. 3. Wait 10 minutes. The dye will become darker in color. This is normal. At the end of the recommended time, the dye will have completed its full cycle of action. This ensures that you will achieve the shade you have chosen. 4. Wash. Spray your hair with a little lukewarm water and rub gently. Rinse thoroughly with lukewarm water until it runs clear. 5. Apply the conditioner. Spread a sufficient amount of conditioner evenly over the entire hair. Rub gently. Leave on for 2 minutes, then rinse thoroughly with lukewarm water.

Store in a cool, dry place out of reach of children. Avoid direct contact with eyes. Do not use after the expiry date. Hair dye may cause an allergic reaction, which in rare cases may be serious. In all cases, it is mandatory to perform a skin allergy test 48 hours before each use of this product; Never keep the leftover mixture, but discard it immediately to avoid breaking the bottle and unpleasant spillage of the product; Read the instructions before use;